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Intercept Advantage™

Stop calling companies
that aren't ready to buy.

Intercept Advantage shows your sales team which companies are entering a buying window — and why right now is the right time to call. We monitor your target market for Signals of Change: expansions, new leadership, funding, contracts, acquisitions, and RFPs that indicate a company is ready to evaluate new vendors.

Sales Intelligence that Feeds Your Pipeline  ·  Powered by FeedMe Pro  ·  Delivered by Leadforce Solutions

Live — FeedMe Pro dashboard
FeedMe Pro intelligence dashboard
Your total addressable market 98% stable & not actively buying today
Right now, in-market & identifiable 2% are in a buying window — and findable
Intercept advantage higher conversion when you reach them first
The Core Problem

Traditional marketing is a Battleship game you can't win.

Cold calls, ad campaigns, and mass email work the entire board one cell at a time — burning time and budget on the 98% that aren't ready to buy. There's a smarter way: find the 2% already in motion before your competitors do.

Traditional cold calling — live simulation
0 calls wasted
0 in market found
Not in market
Called — miss
Hit — in the market (2%)
What You Receive

What your team gets every month.

Not feeds. Not raw data. Actionable intelligence your sales team can act on the same day it arrives.

FeedMe Pro intelligence dashboard
Your FeedMe Pro dashboard — configured for your market, scored and ranked daily
1
Signal-Verified Opportunities
  • Expansions & new facilities
  • Funding & contract awards
  • Leadership changes
  • Acquisitions & RFPs
  • Ranked by ICP relevance
2
Why This Company, Why Now
  • Plain-language signal summary
  • What changed and when
  • Why it opens a sales window
  • Relevance to your offering
3
Decision-Maker Contacts
  • Name & title
  • Direct email
  • Direct phone
  • LinkedIn profile
4
Outreach Guidance
  • Signal-specific call opener
  • Suggested email angle
  • Tailored value proposition
  • Not a generic template
5
Monthly Intelligence Review
  • ICP refinement
  • Top signal review
  • Feed source improvements
  • Approach adjustments
The Difference

Cold calling vs. working smarter.

Traditional Sales
Intercept Advantage
Prospect List
Static list — same companies, month after month
Live market monitoring — updated daily as companies enter buying windows
Who to Call
Everyone in the profile — working the board one cell at a time
Companies showing signals of change — the ones most likely to be in buying mode now
Reason to Call
Generic pitch — "just checking in" or product features
Signal-specific opener — "I saw your expansion announcement…"
Timing
Random — hoping to catch someone at the right moment
Ranked by opportunity timing — reach them while the window is open
Contact Data
Company name — rep has to find the right person
Decision-maker name, title, email, and direct phone — ready to act
Success Metric
Call volume — activity measured by dials
High-probability windows — fewer calls, better conversations
How We Find the 2%

Signals of Change open the sales window.

Companies ready to buy don't stay quiet about it. Mergers, leadership changes, funding rounds, facility expansions — each one breaks the bonds to existing vendors and signals that purchasing decisions are back on the table. FeedMe Pro monitors 25+ categories of these signals across your entire target market, every day.

01
Signal Detection
FeedMe Pro scans news feeds, trade publications, press releases, and industry sources daily — watching for 25+ categories of change that indicate a buying window has opened.
02
Match & Rank
Every article is scored against your Ideal Customer Profile — geography, org type, service fit, and exclusions. Your team only sees opportunities that clear the bar you set.
03
Intercept & Act
Ranked opportunities land in your dashboard with verified contacts attached. Your team reaches out informed — not cold.
How It All Works Together

Three modules. One connected system.

FeedMe Pro goes far beyond feed aggregation. Every signal flows through three integrated modules that take you from market intelligence to a specific person's email address — automatically.

Module 01 Opportunity Brief
Module 02 Pipeline Manager
Module 03 Contact Tracker
Opportunity Brief
Midwest Controls & Automation · Thursday, May 14, 2026
11
Opportunities
9
High Urgency
3
Aging (14d+)
4
Signal Types
Signal Window
Last 1 Month
75%+ Fit · Deduped by Company
Signal Distribution:
Expansion: 7
Funding: 2
Leadership: 1
Acquisition: 1
⚡ Sales windows close. Prioritize High Urgency signals first. Click any article headline to read the full story before calling.
🔥 Hot Sheet — Call These First
Hendrick Automotive Group
⚠ 22d OLD — ACT SOON
Expansion 96% Fit HIGH URGENCY
🔗 Hendrick breaks ground on $47M advanced manufacturing facility — Charlotte Business Journal · Apr 22, 2026
Why Call Now
Hendrick is breaking ground on a $47M advanced manufacturing facility that will require industrial automation, SCADA integration, and process controls from day one. Facilities at this build stage are actively selecting automation partners before construction milestones lock in electrical and control infrastructure decisions. This is a live procurement window — Midwest Controls & Automation's portfolio of plant-floor automation and PLC/SCADA integration is a direct fit.
🎯 Sales Approach
Lead with your experience designing automation systems during active construction — before the walls go up is when the right controls architecture prevents costly retrofits. Reference the complexity of a greenfield $47M manufacturing floor and the risk of selecting automation partners too late in the build sequence. Position Midwest Controls as the partner who protects the investment from the controls layer up.
Sparton Corporation
⚡ 13d ago
Funding 91% Fit HIGH URGENCY
🔗 Sparton receives $8.5M DoD contract for electronics manufacturing scale-up — Defense Daily · May 1, 2026
Why Call Now
DoD-funded manufacturing scale-ups require certified automation and control systems with documentation trails and compliance requirements. Sparton's production ramp is a classic trigger for MES integration, automated test equipment, and quality control automation — all areas where timing with the funding cycle determines who gets the work.
🎯 Sales Approach
Lead with your experience in defense-adjacent manufacturing automation where documentation, traceability, and AS9100/ITAR-adjacent compliance are non-negotiable. Reference Sparton's compressed timeline to scale and position Midwest Controls as the automation partner that understands regulated manufacturing environments.
Detroit Manufacturing Systems
⚠ 16d OLD — ACT SOON
Expansion 88% Fit HIGH URGENCY
🔗 DMS announces $15M press shop expansion at Warren facility — Crain's Detroit · Apr 28, 2026
Why Call Now
DMS is adding a new automated press line at their Warren facility, creating an immediate need for controls integration, safety systems, and PLC programming…
🎯 Sales Approach
Lead with press shop automation experience and your ability to integrate new lines with existing MES infrastructure without production downtime…
+ 8 more opportunities in this month's brief
Illustrative example · Client: Midwest Controls & Automation (fictitious) · Real briefs use your actual ICP, market, and live signals
Signal Pipeline Tracker Experimental
Last run: 5/14/2026, 10:20 AM · Edit inline · Export anytime
# Signal Company Opportunity / Project Value Status Contact Published Score Link Notes
1 expansion
Hendrick Automotive Group
Seeking automation partner for $47M greenfield manufacturing facility — controls selection active
$47,000,000
K. RamosDir. Facilities Engineering
4/22/2026 ⚠ 96 🗎 Contacts Info Added to Contact Tracker
2 funding
Sparton Corporation
DoD contract — electronics manufacturing scale-up requiring MES/automation integration
$8,500,000 5/1/2026 91 🗎
3 expansion
Detroit Manufacturing Systems
$15M press shop expansion — Warren facility adding automated line capacity
$15,000,000 4/28/2026 ⚠ 88 🗎
4 leadership
Flex-N-Gate
New VP Engineering (hire from Rockwell Automation) — signals shift toward advanced automation strategy
$3,800,000
B. MitchellVP Engineering
5/6/2026 86 🗎
5 acquisition
Magna International
Acquired robotics integrator — likely to standardize controls platform across acquired facilities
$12,200,000 4/20/2026 ⚠ 84 🗎
6 funding
Perceptive Automations
Series B — $22M to scale smart factory platform; infrastructure & integration spend expected
$22,000,000
A. ChenCTO
5/9/2026 80 🗎
Change any Status dropdown to Qualifying — Contact Tracker automatically surfaces verified decision-makers · Illustrative example
Opportunities
Monthly Overview
All opportunities
Auto OEMs
0 sel · 184 contacts
Defense Mfg
0 sel · 63 contacts
Hendrick Automotive
0 sel · 8 contacts
Detroit Mfg Systems
0 sel · 12 contacts
Magna International
0 sel · 21 contacts
6 opportunities
Hendrick Automotive Group
0 selected · 8 contacts
All Contacts — 8 Not Yet Selected
KR
Kevin Ramos
Director of Facilities & Plant Engineering · Operations
Hendrick Automotive Group
Email  Mobile
72 · High reach
Emailkramos@hendrick.com
Mobile(704) 555-2847
LinkedIn ZoomInfo
+ Add to this opportunity
LevelDirector
FunctionFacilities Management
DeptEngineering / Operations
Websitehendrickautomotive.com
TW
Tamara Whitfield
VP Operations · Hendrick Advanced Manufacturing
Hendrick Automotive Group
Email  Mobile
70 · High reach
MJ
Marcus Jennings
Controls & Automation Engineer · Engineering
Hendrick Automotive Group
Email
55 · Med reach
DL
Dana Liu
Plant Manager · Operations
Hendrick Automotive Group
Email  Mobile
70 · High reach
RB
Ryan Brooks
Group Manager, Automation Systems · Engineering
Hendrick Automotive Group
Email  Mobile
68 · High reach
+ 3 more contacts available for this opportunity
Contact Tracker activates when a Pipeline opportunity moves to Qualifying · Verified contacts pulled from proprietary database · Illustrative example
Is It Right for You?

Intercept Advantage works when the conditions are right.

We'd rather tell you upfront than have you find out later. Here's an honest look at who gets the most from this program — and who probably doesn't.

Best Fit
  • B2B companies selling higher-value products or services — where one good opportunity justifies the investment
  • Companies with a defined target market — specific industries, geographies, or company profiles
  • Sales teams that need better timing — knowing when to call matters more than calling everyone
  • Companies with salespeople or leadership willing to make outbound calls when an opportunity surfaces
  • Industries where change creates buying needs — manufacturing, technology, construction, industrial services
  • Buyers whose companies generate news — mid-market firms large enough to make announcements
Probably Not a Fit
  • B2C or retail businesses — individual consumers don't generate the kind of public signals we monitor
  • Commodity sellers competing on price — if lowest price wins every deal, better timing won't change the equation
  • Companies without a sales function — signals open windows, but someone still needs to walk through them
  • Businesses that sell to micro-businesses or sole proprietors — they rarely generate the news signals we track
  • Passive lead-gen expectations — this is sales intelligence, not a magic pipeline. It rewards proactive sellers
How We Work Together

The Intercept Program.

One focused engagement. Your rep stops calling the 98% and starts intercepting the 2% who are already in motion.

At the center of the program is your customized FeedMe Pro Listening Post — a sales intelligence platform configured specifically for your market, your ideal customer, and the signals that matter to your business.

Org-wide intelligence

Not just for your sales team.

Because FeedMe Pro is licensed for your entire organization, anyone who benefits from knowing what's moving in your market has access — leadership, marketing, business development. One platform, one price, every seat that matters.

1
We configure hundreds of RSS feeds drawn from trade publications, business journals, press release wires, local news sources, and industry-specific outlets — all tuned to the markets where your best prospects operate. We track new product launches, funding announcements, mergers and acquisitions, leadership changes, facility expansions, regulatory events, and dozens of other signal categories that indicate a buying window has opened.
2
We also monitor bid boards and RFP aggregators specific to your industry — so when a target company or a company in your sweet spot posts a solicitation, you're in front of it early, not late.
3
We import a working list of your top prospect companies and monitor them directly — so when something changes at a target account, you know before your competitors do.
4
Everything flows into your personal FeedMe Pro dashboard — a secure, dedicated environment for your company. Every article is scored against a four-step ICP match check (geography, organization type, service fit, and exclusion filters) and assigned a relevance score from 0–100. The goal isn't automation for its own sake — it's giving your team a shorter, smarter list of companies worth contacting now. You control the threshold. Your team only sees opportunities that clear the bar you set.
5
When an opportunity qualifies for outreach, the Contact Tracker delivers verified decision-makers for that company — name, title, email, direct phone, and LinkedIn. Your first call is never a cold call.
6
The built-in Pipeline Tracker turns signals into a managed sales process — New Lead through Won. Add notes, log outreach, and export to Excel anytime. It starts pre-populated with six months of high-relevance signals so you're not starting from zero.
7
It gets sharper every month. We continuously refine your feeds and ICP configuration so the intelligence stays tight and useful — not noisier over time.
Who benefits from the license
CEO / Owner
Knows what's shifting in the market before it shows up in the numbers. Competitor moves, industry signals, economic indicators — without waiting for a quarterly report.
Sales
Walks into every call with a reason — a specific signal, a recent move, a known trigger. Contact Tracker delivers the right name, title, and number. No cold introductions.
Marketing
Content, campaigns, and positioning informed by what's actually happening — not assumptions. Know which topics are gaining momentum in your market before your competitors do.
Business Development
Partnerships, referrals, and strategic relationships start with knowing who's moving. FeedMe Pro surfaces the signals that make a reach-out timely instead of random.
Get Started Today

Two steps. No long-term contract.

Phase 1 — One Time
Intelligence Build
$1,999

We configure your FeedMe Pro Listening Post — feeds tuned to your industry, geography, and ideal customer profile. Operational within two weeks.

  • Custom listening post setup
  • ICP definition and AI configuration
  • Feed testing and calibration
  • Initial signal review session
Phase 2 — Monthly
FeedMe Pro Service & Support
$1,499/mo

FeedMe Pro is not a tool for one person — it is market intelligence for your entire organization, monitoring the landscape your business operates in every day and surfacing what is changing, who is moving, and where the opportunities are. The right-to-use license is included for any of your staff that can benefit from the latest information about your competitors, industry, and potential clients making moves.

  • Market Intelligence — what's happening across your industry, your segment, and the economic forces shaping your buyers' decisions
  • Competitor Activity — new moves, announcements, hires, and pivots from the companies you compete against
  • Target Account Signals — changes at your named accounts that indicate a buying window has opened or a relationship is at risk
  • Watering Holes — events, publications, and communities where your best prospects are gathering and paying attention
  • New Opportunities — companies you may not be tracking yet that match your ICP and are showing active buying signals right now
  • Monthly review session, Contact Tracker, Pipeline Tracker, and ongoing feed refinement included
Right-to-use license included Sales, marketing, leadership, business development — any team member who can act on intelligence gets access. No per-seat upsell, no additional fees.
Run your own numbers
What's your upside?
Less than $18,000 per year — recurring only. The setup fee is one-time.
$
deals
New revenue potential $150,000
FeedMe Pro annual cost − $17,988
Net return $132,012
Return on investment 7.3×
How much would you value a new pipeline report that surfaced 10–20 good-fit opportunities every month — companies already in motion, already in your market, already raising their hand?
What Happens Next

What the first 30 days look like.

From signed agreement to first opportunity report in four weeks. Here's exactly what we do and when.

Week 1
ICP & Market Definition
We define exactly who we're looking for.
We work through your Ideal Customer Profile — target industries, company size, geographies, buyer titles, and exclusions. We also import your named account list so we're monitoring the companies you already care about from day one.
Week 2
Listening Post Buildout
We configure your FeedMe Pro Listening Post.
We build out your feed library — trade publications, business journals, press release wires, Google News feeds, RFP sources, and bid boards specific to your industry. Everything is organized and tuned to your ICP before the first article is scored.
Week 3
Calibration & Testing
We make sure the signal is clean before you see it.
We run the platform and review early results — removing noise, tightening exclusions, and confirming what qualifies as a useful signal. You don't see the raw calibration; you see the result once it's working correctly.
Week 4
First Opportunity Review
Your first ranked opportunity set arrives.
We walk through your initial opportunities together — what signals surfaced, which are highest priority, and how to approach the top two or three. Your team leaves with specific companies to contact and a clear reason to call each one.
By day 30, your team has a working intelligence platform, a pipeline pre-populated with signals, and verified contacts ready to act on. No ramp-up quarter. No months of onboarding. Operational in four weeks.
See How It Works

60 seconds. That's all it takes.

The Foundation

Built on Economic Gardening. Operationalized by LFS.

Intercept Advantage is grounded in Economic Gardening principles — a research-backed approach to business development built around a core insight: companies are far more likely to buy when they are already in motion. Public Signals of Change reveal when a sales window has opened.

Greg Gotcher has been a certified Economic Gardening contractor for over five years, working through the National Center for Economic Gardening with Stage 2 B2B companies across the country. Intercept Advantage is how that methodology becomes a practical, daily sales intelligence process — powered by FeedMe Pro, curated sources, contact research, and monthly review.

This isn't a generic AI lead-gen product. It's a methodology that has been refined for decades, put to work in hundreds of real engagements, and now operationalized as a system your sales team can use every day.

5+
Years as a certified Economic Gardening contractor
3,500+
EG engagements informing this methodology
35 yrs
Of sales framework refinement behind the approach
1987
Original Economic Gardening program established
Get Started

Find your 2% — starting next month.

We work with a select group of B2B companies at a time — deeply, not broadly. Choose the way that works best for you.

Book a Meeting
Schedule a Discovery Call
Email greg@leadforcesolutions.com
Call Direct 602-432-6160
Or leave your info — I'll call you

Got it — Greg will be in touch shortly.

LFS methods are built on Economic Gardening principles, enhanced with LFS AI tools.

Intelligence-Driven Sales White Paper
Free Resource
Intelligence-Driven Sales
The complete guide to finding the 2% — Economic Gardening principles, FeedMe Pro methodology, and the Intercept Program explained in full.
Download Free PDF